SEO Table of Contents
Elements of On-site SEO
On-site search engine optimization refers to anything you can do to improve pages on your website so that search engines rank it higher. We start by optimizing your web pages using targeted words that are strategically written to enhance search placement. We think of on-site SEO as laying a solid foundation for driving traffic.
A major part of on-site SEO includes meta tags, page titles, headlines, relevant links (both internal and external), a detailed analysis of your Google Analytics, search friendly URLs, and valuable, relevant content.Mobile responsive is no longer an option—it’s a necessity.
If your website is not easy to navigate on a mobile device, you are missing access to a significant customer base.
More than 50% of all “local” searches are made from a mobile device. That's why Studiodog builds websites on a mobile responsive platform that automatically adjusts according to the screen size, resolution and device on which it is being viewed.
If you want your website to function properly on every screen size and device your customers use, then let’s get started with a free 30 minute consultation.3 Reasons Why You Need Mobile Friendly Right Now
- The problem is big. 48% of surveyed mobile users report frustration and annoyance with non-mobile sites. They are hard to read, hard to navigate, and take too long to load. Frustrated users move on to more efficient sites.
- The punishment is bigger. Google punishes sites that are not mobile-friendly with lower placement in search results.
- The benefits are biggest. Surveys find that mobile friendly websites have increased sales and return visits. 67% of mobile users are more likely to buy from a mobile-friendly site; 74% say they're more likely to return.
Get Listed on Google
Google ended the year in 2008 with 63.5 percent market share of all search queries performed in the U.S., estimates comScore. This means, of the 137 billion estimated total searches performed in the U.S. last year, 85 billion were done on Google. huh.
So here’s a silly question – would you like to get listed on the first page of a Google search? Hehehe – no, it’s not a trick question. We’re talking two REALLY EASY ways to help people find you on Google, and it’s free.
1. Create a public profile page. To give you greater control over what people find when they search for your name, Google offers public profile results at the bottom of U.S. name-query search pages. These results offer abbreviated information from user-created Google profiles and a link to the full profiles. They’ve also added links so it’s easy to search for the same name on MySpace, Facebook, Classmates and LinkedIn. Check out Create Your Google Profile to learn more.
2. Create a free business listing on Google Maps. Millions of people search Google Maps every day. Create a free business listing on Google Maps to be sure they find you. Use the Local Business Center to create a listing … Keep your address, phone number, and hours of operation up to date. Even create coupons and display photos and videos, all for free. Check out Google Business Center to learn more.